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Getting to Yes
Libro digital / Gestión y liderazgo

Getting to Yes

Negotiating Agreement Without Giving In

Roger Fisher, William L. Ury & Bruce Patton

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En Apple Books12,99 USD
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INTERNATIONAL BESTSELLER
• Learn the secret to successful negotiation with this proven, step-by-step strategy—now updated and revised. “The authors have packed a lot of commonsensical observation and advice into a concise, clearly written little book.”— Bloomberg Businessweek One of the key business texts of the modern era, Getting to Yes has helped millions of people learn a better way to negotiate. Based on the work of the Harvard Negotiation Project, a group that deals with all levels of negotiation and conflict resolution, it offers readers a straightforward, universally applicable method for reaching mutually satisfying agreements—at home, in business, and with people in any situation. Read Getting to Yes to learn, step-by-step, how to
• disentangle the people from the problem
• focus on interests, not positions
• work together to find creative and fair options
• negotiate successfully with anybody at any level

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